Blog

At Smart Motors Toyota, we know that buying a pre-owned vehicle is a major financial decision. You want a quality ride, transparent service, and true long-term value. Smart Motors Used Cars has a great selection, world-class customer service, and now the vehicle you choose also comes with SmartCare—our exclusive 2-year or 25,000-mile complimentary maintenance program designed to give you ultimate confidence behind the wheel. Here is why our SmartCare plan makes buying pre-owned at Smart Motors Toyota the best deal in town. Comprehensive Coverage for Everyday Driving Routine vehicle maintenance is essential to keep any ride performing smoothly, but scheduled service costs can add up fast. According to findings from the AAA Newsroom, routine maintenance and repairs remain significant ongoing costs for vehicle owners each year. With SmartCare, we remove that financial stress by covering essential services for your first two years or 25,000 miles. The plan takes care of crucial vehicle upkeeps, including: Oil and Filter Changes: Keeping your engine running clean and efficient. Tire Rotations: Promoting even tire wear and extending overall tread life. Multi-Point Vehicle Inspections: Catching minor maintenance items before they turn into costly problems. Roadside Assistance: Delivering 24/7 peace of mind whenever you hit the open road. Extra Perks to Keep You Safe on the Road We take our protection a step further than basic maintenance programs. To ensure your vehicle stays safe in unpredictable weather, SmartCare includes up to four new tires alongside new wiper blades (SUVs receive three replacement wipers to cover the rear window as well). (Note: SmartCare is not available on electric vehicles or commercial models). Unmatched Customer Service and Quality Selection When you shop our extensive line of used cars for sale, you gain access to top-notch vehicles that have undergone strict safety evaluations. Whether you are looking for an efficient commuter sedan, a rugged truck, or a family SUV, pairing our diverse pre-owned inventory with complimentary maintenance gives you unmatched value. You can easily view our SmartCare Used Vehicle Maintenance Plan details online to see how our coverage keeps money in your pocket. Drive Home with Complete Confidence Today Why pay extra out-of-pocket for standard upkeep when you can get full coverage included with your purchase? Stop by Smart Motors Toyota today to test drive your favorite pre-owned vehicle, experience our award-winning customer service, and drive off with the peace of mind that only SmartCare provides.

Author: Smart Motors Toyota Team When considering a new vehicle, finding the right dealership can set the tone for your entire ownership experience. Smart Motors Toyota, committed to serving the Madison area, has a long history of supporting drivers from nearby Verona to Waunakee. Their focus on building lasting relationships reflects a deep understanding of local needs, whether you're navigating University Avenue or facing winter conditions on Mineral Point Road. With a reputation anchored in trust and expertise, Smart Motors Toyota is equipped to assist you throughout your vehicle's life. This partnership ensures you feel secure and confident every time you hit the road. Key Takeaways (TL; DR) For those in Madison, Verona, Waunakee, Fitchburg, and Middleton considering a Toyota, here are essential points to keep in mind: Local Community Involvement: A dealership that actively engages with the Madison area, including events at the Dane County Farmers' Market or local festivals, demonstrates a commitment to its customers beyond just sales. Advanced Safety Features: Many Toyota models, like the RAV4 and Camry, come equipped with Toyota Safety Sense, which includes adaptive cruise control and lane departure alert-important for navigating busy streets like University Avenue and the Beltline. Hybrid Options for Efficiency: With models such as the Prius and Highlander Hybrid, Toyota offers fuel-efficient solutions that resonate with environmentally-conscious drivers looking to save on fuel costs during daily commutes across the isthmus. Transparent Financing Practices: A trustworthy finance department will clearly outline terms and conditions, helping you understand your options for leasing a new Corolla or financing a Tacoma without hidden fees. Real-Time Inventory Access: Look for dealerships that provide live updates on their inventory, ensuring you can find your desired Toyota model, whether it's a bZ4X or a 4Runner, without unexpected delays. Comprehensive Warranty Coverage: New Toyota vehicles come with a 3-year/36,000-mile basic warranty and a 10-year/150,000-mile hybrid battery warranty, giving Madison drivers peace of mind during their travels. What Are the Risks of Selecting an Inadequate Toyota Dealer? Many drivers in Madison and surrounding areas may overlook the potential pitfalls of choosing the wrong dealership until they encounter issues. An untrustworthy dealer can transform the excitement of purchasing a new Toyota into a frustrating experience. Frequent problems include voided warranties due to improper service practices or the installation of non-OEM parts. For instance, if a Toyota RAV4 owner on Mineral Point Road opts for aftermarket brake pads, they might find their warranty invalidated, leading to costly repairs down the line. Additionally, poor dealership experiences can lead to unexpected fees that escalate the final cost beyond initial expectations. A negative experience not only diminishes trust but can also result in lost time and money. For drivers in areas like Verona, Waunakee, and Fitchburg, selecting a reputable Toyota dealer from the beginning is crucial for safeguarding your investment. According to the Better Business Bureau, consumers who choose certified dealers report higher satisfaction and fewer problems. What Are the Signs of a Trustworthy Toyota Dealership? Finding a reliable partner for your Toyota purchase or service is crucial for a smooth experience. In Madison and its neighboring areas like Verona and Waunakee, certain indicators can help you identify a dependable dealership. Start by exploring online reviews on sites like Google and the Better Business Bureau. Look for consistently high ratings that highlight attributes such as transparency and quality service, which are essential for customer satisfaction. Ensure the dealership holds official Toyota certification, confirming their adherence to Toyota's stringent standards for sales, service, and staff training. Additionally, check for visible inventory of genuine Toyota parts and a clear service process to enhance customer trust. It's also beneficial if the dealership employs Toyota-certified technicians who undergo ongoing training, ensuring they are up-to-date with the latest technologies and practices. Why Is Staff Longevity Important for Your Toyota Experience? Staff longevity at your local Toyota dealership, like Smart Motors in Madison, is a crucial indicator of both service quality and customer satisfaction. When technicians and service advisors remain with the dealership for an extended period, it fosters a positive work atmosphere, translating to better care for your vehicle. For drivers around Madison and nearby areas like Verona and Fitchburg, experienced staff can offer insights into modern Toyota vehicles, including hybrid and electric systems that require specific service habits and safety protocols. Their familiarity with local driving conditions-such as the challenges of navigating University Avenue during rush hour or the impact of winter weather on vehicle performance-allows them to recognize common issues and provide quicker, more accurate diagnoses. This depth of knowledge supports personalized service that newer staff may lack. Moreover, long-term employees are often more invested in building relationships with customers. They can recall your vehicle's history, enhancing the overall experience. Whether you're commuting along Mineral Point Road or taking weekend trips on Verona Road, having a trusted team who understands your Toyota can make all the difference in maintaining its reliability and performance. What Should You Inquire About at a Toyota Dealership? Asking the right questions can help ensure you find a dealership that prioritizes transparency and quality service. A dealership that provides clear answers demonstrates its commitment to customer satisfaction and integrity. Real-Time Inventory Accuracy: Confirm if the dealership maintains an updated online inventory for Toyota models, which ensures you can find the vehicle you want, whether it's on University Avenue or Verona Road. Transparent Pricing and Fees: Ask for upfront, itemized pricing to avoid hidden fees. Understanding the full cost helps you budget better, especially when considering financing options. Toyota-Certified Technicians: Ensure the dealership employs Toyota-certified technicians. This guarantees your vehicle receives expert care, particularly important for advanced systems in models like the RAV4 and Highlander. Use of OEM Parts: Inquire if they use genuine Toyota parts for repairs. Using OEM parts enhances reliability, especially when servicing your Tacoma or Camry. EV and Hybrid Service Readiness: Ask about their readiness to service Toyota's hybrid and electric models, including calibration services for the bZ and RAV4 Plug-in Hybrid-essential for maintaining performance. Financing Clarity: Discuss financing options through Toyota Credit and other lenders. Clear information about your financing package helps you make informed decisions on your purchase. Warranty and Return Policy Basics: Understand the details of warranty coverage for your new or certified pre-owned Toyota. Knowing the 3-year/36,000-mile basic warranty or the hybrid battery warranty can provide peace of mind for drivers across Madison. What Should You Look for in Toyota Dealership Inventory? A Toyota dealership's inventory is a reflection of its commitment to meeting the needs of local drivers in Madison and neighboring areas like Verona and Waunakee. It's important to find a selection that aligns with your preferences and lifestyle requirements. When browsing online, ensure the dealership offers real-time inventory updates and VIN-specific details to give you confidence in your choice. A user-friendly digital showroom should allow you to filter options by model, trim, drivetrain, and other important features, making it easy to find the right Toyota for your daily commute along University Avenue or weekend trips on Mineral Point Road. Additionally, a reputable dealership will provide high-resolution images of the actual vehicles, rather than just stock photos, along with a clear breakdown of pricing that includes all fees. For those navigating the busy traffic on Gammon Road or heading out on the Beltline, knowing exactly what you're paying for can make a significant difference in your buying experience. How Does New Toyota Compare with Toyota Certified Used Vehicles? When shopping for a vehicle in Madison or nearby areas like Verona and Fitchburg, you might wonder about the differences between a new Toyota and a Toyota Certified Used Vehicle (CPO). New Toyotas come with the latest technology and a comprehensive warranty, ensuring a fresh start. In contrast, Toyota Certified Used Vehicles offer an affordable alternative, combining value with peace of mind, as they undergo a rigorous inspection process to ensure quality. The benefits of choosing a Toyota Certified Used Vehicle are substantial. These vehicles typically include a limited comprehensive warranty for 12 months or 12,000 miles, along with 24-hour roadside assistance for seven years or 100,000 miles when certified Gold. This program gives you confidence in your purchase, knowing that the vehicle has met strict quality standards. For many drivers around Madison, this blend of reliability and affordability makes CPO vehicles especially attractive. For practical shoppers, the cost difference is a significant factor. New Toyotas generally have a higher initial cost, reflecting full factory coverage, while Toyota Certified Used Vehicles offer lower purchase prices without sacrificing quality. This makes CPO vehicles a smart choice for those commuting across the isthmus or navigating busy streets like University Avenue and Mineral Point Road. Feature New Toyota Toyota Certified Used Vehicles (CPO) Warranty 3-year / 36,000-mile Limited Warranty 12-month / 12,000-mile Comprehensive Warranty Inspection - 160-point Quality Assurance Inspection Roadside Assistance Included via ToyotaCare: 24-hour, 2 years / unlimited miles 24-hour Roadside Assistance included for 7 years / 100,000 miles (Gold Certified) Cost Full factory new-vehicle coverage, higher initial cost Lower purchase cost than new; backed by certification + warranty value Which Toyota Models Are Ideal for Drivers in Madison and Surrounding Areas? Toyota offers a diverse lineup that appeals to drivers in Madison, Verona, Waunakee, and nearby areas. From the spacious RAV4, perfect for weekend getaways around Lake Mendota, to the efficient Corolla, ideal for navigating the city streets along University Avenue, there's a Toyota model tailored for every lifestyle. Understanding the most popular models can help you find the one that best fits your driving needs. Many local drivers appreciate the reliability and safety features that Toyota brings, ensuring a confident drive whether you're commuting through the hustle of Beltline traffic or heading out for a family trip to the Henry Vilas Zoo. Here are some noteworthy models: RAV4: This versatile SUV offers ample cargo space and a comfortable ride, making it suitable for both daily errands and outdoor adventures. Camry: A reliable sedan that combines comfort and technology, the Camry is ideal for those who prioritize a smooth commute and modern features. Corolla Hybrid: With its eco-friendly design, this model is perfect for students and professionals looking to minimize their fuel costs while commuting across the isthmus. Highlander: This family-friendly SUV provides three rows of seating, making it a great choice for driving to local events or trips to the Dane County Farmers' Market. Tacoma: For drivers needing a rugged truck, the Tacoma stands out with its durability, perfect for handling both work and recreational needs. Sienna: This hybrid minivan offers spacious seating and efficient fuel consumption, making it an excellent choice for families on the go. For Madison residents, these models not only deliver on comfort and technology but also align with the community's values of sustainability and reliability. Many of these vehicles come equipped with advanced safety features, ensuring peace of mind during your travels, whether on Fish Hatchery Road or Regent Street. Local shoppers should consider visiting Smart Motors Toyota to explore these models in person. Test-driving a RAV4 on Verona Road or a Highlander along Gammon Road can give you a firsthand experience of their capabilities. What Toyota SUVs Are Most Popular? Toyota's SUV lineup offers a blend of reliability, versatility, and innovative technology, making them a popular choice for families and outdoor enthusiasts in the Madison area. Models like the RAV4 and Highlander are particularly well-suited for navigating the diverse terrains and seasons of Wisconsin, whether you're commuting down University Avenue or heading out for a weekend trip around Lake Mendota. Toyota RAV4: This compact SUV features a spacious interior with advanced safety technology. The hybrid variant is especially efficient, making it ideal for both daily commutes and longer trips. Its generous cargo space and capability help families pack for outings, like visiting the Dane County Farmers' Market or exploring nearby parks. Toyota Highlander: With seating for up to eight passengers, the Highlander is perfect for larger families or groups. Its robust safety features and available hybrid option mean you can travel with confidence, whether you're navigating the busy roads of Madison or venturing out to the Wisconsin Dells for a family adventure. Toyota Grand Highlander: This midsize SUV offers ample third-row seating and impressive cargo space, making it a great choice for those needing extra room. Its family-friendly features, like multiple USB-C charging ports throughout the cabin, cater to the needs of busy families on the go. Toyota 4Runner: Known for its rugged capabilities, the 4Runner is ideal for those who enjoy off-road adventures. With its durable build, it's ready to tackle snowy roads or gravel paths, perfect for outdoor activities in the nearby natural areas around Madison. Toyota Sequoia: This full-size SUV provides plenty of space and power for families needing more room for both passengers and gear. Its towing capacity is useful for trips to the lakes, allowing for easy transport of boats or trailers. Toyota Corolla Cross: This subcompact SUV combines the practicality of an SUV with the efficiency of a sedan. Its smaller size makes it well-suited for urban driving, while still offering the versatility needed for weekend adventures. Trucks from Toyota Toyota offers a robust lineup of trucks that excel in capability and versatility, making them ideal for both work and play around Madison and its neighboring areas like Verona and Fitchburg. These trucks are designed to handle everything from daily commutes on busy routes like University Avenue to weekend adventures in more rugged terrains. 2026 Toyota Tacoma: Known for its durability, the Tacoma is a compact truck that balances off-road capability with daily usability. It's perfect for navigating the roads of Waunakee or hauling equipment for projects along Mineral Point Road. 2026 Toyota Tacoma i-FORCE MAX: This model enhances the Tacoma's performance with a powerful hybrid engine, providing added efficiency without sacrificing capability. Ideal for navigating snowy conditions or carrying heavy loads during the winter months. 2026 Toyota Tundra: The Tundra is a full-size truck built for serious towing and hauling, making it great for larger jobs or family excursions to parks around Middleton. Its spacious cabin ensures comfort for both drivers and passengers during long trips. 2026 Toyota Tundra i-FORCE MAX: This hybrid variant of the Tundra combines power with efficiency, making it suitable for those who require a heavy-duty truck that also cares for fuel economy. It's a smart choice for those frequently traveling the Beltline or taking on seasonal projects around the lakes. For local truck buyers, consider these practical notes: Payload Versatility: With options like the Tacoma's bed length and Tundra's towing capacity, you can select a truck that fits your specific hauling needs, whether it's for work or recreation. All-Weather Performance: Toyota trucks are designed to handle Wisconsin's varied seasons. The rugged construction and available 4WD on models like the Tundra make them reliable in winter weather and during summer adventures. Electric SUVs and Crossovers Toyota is expanding its electric and hybrid vehicle lineup with models designed for modern, eco-conscious drivers. 2026 Toyota RAV4 Hybrid: This hybrid SUV comes equipped with Toyota Safety Sense™ 4.0, offering advanced safety features for confident driving. 2026 Toyota Corolla Cross Hybrid: The compact Corolla Cross Hybrid delivers strong fuel efficiency and comes standard with all-wheel drive. 2026 Toyota Highlander Hybrid: A spacious three-row hybrid SUV that seats up to eight, offers a combined EPA-estimated 35 mpg, and includes Toyota Safety Sense™ 2.5+ for enhanced safety. These hybrid models provide efficient and reliable performance for a variety of driving needs. Popular Toyota Sedans in Madison Toyota sedans are recognized for their reliability, comfort, and advanced safety features, making them ideal for drivers navigating the busy streets of Madison and nearby areas like Verona and Fitchburg. Whether commuting along University Avenue or running errands on Mineral Point Road, these vehicles provide a smooth driving experience that adapts to various daily needs. 2026 Toyota Camry: This midsize sedan offers a spacious and refined interior, ideal for family outings or solo commutes. The Camry is designed with advanced safety features, including Toyota Safety Sense™ 3.0, which enhances driver confidence on busy routes like Verona Road. 2027 Toyota Corolla: Known for its affordability and efficiency, the Corolla sedan is perfect for city driving and weekend trips around Lake Mendota. Its compact size makes parking easy, especially in spots near the University of Wisconsin-Madison. 2027 Toyota Corolla Hybrid: Combining the practicality of the Corolla with hybrid technology, this model offers a quieter ride while contributing to lower environmental impact. 2027 Toyota Prius: As a pioneer in hybrid technology, the Prius remains a top choice for environmentally conscious drivers. Its spacious interior and cargo capacity also accommodate outdoor adventures to local parks. 2026 Toyota Crown: This full-size sedan combines comfort and style, suited for both business meetings and family outings. It stands out on the roads of Madison. 2026 Toyota Mirai: As a hydrogen fuel cell vehicle, the Mirai showcases Toyota's commitment to sustainable driving, providing a quiet, smooth ride while producing zero emissions. For Madison locals, choosing a Toyota sedan means investing in a vehicle that not only meets daily driving needs but also aligns with the community's values of sustainability and safety. With winter driving conditions in mind, many Toyota sedans offer features that enhance traction and stability, ensuring confidence in snowy weather. Why Choose Toyota-Certified Service Over a Local Mechanic? Opting for service at a Toyota-certified dealership is crucial for maintaining your vehicle's performance and value. While local mechanics might offer lower prices, they often lack the specialized training and tools necessary for modern Toyota vehicles. By choosing a certified center, you ensure that your car is serviced by experts who possess in-depth knowledge of Toyota systems and specifications. This difference can significantly influence your vehicle's reliability and resale value. What Does “Toyota-Certified” Really Mean? A Toyota-certified service department adheres to the stringent standards set by Toyota Motor Corporation. This means they're authorized to perform all maintenance and repairs on Toyota vehicles, including the popular RAV4 and Camry. The technicians at these centers undergo extensive training programs specific to Toyota's models and systems. They exclusively use Genuine Toyota OEM parts, ensuring that every component is designed for optimal performance. This certification guarantees that all work, from a routine oil change to complex repairs, meets factory specifications, providing peace of mind for owners in Madison and surrounding areas like Verona and Fitchburg. How Does a Dealer's Service Stack Up Against a Local Mechanic? Many drivers in Madison ponder whether they can save by visiting a local mechanic. While some independent shops do provide quality service, they often lack the same level of warranty protection available through a Toyota dealership. Independent mechanics may use aftermarket parts, which can negatively affect performance and potentially void your factory warranty. Additionally, they typically don't have access to Toyota's proprietary diagnostic tools or technical service bulletins, which are crucial for addressing advanced features like Toyota Safety Sense® and hybrid systems. For vehicles equipped with sophisticated technologies, specialized knowledge isn't just beneficial-it's essential for maintaining safety and performance across routes like University Avenue and Mineral Point Road. Why Should You Consider Financing Through a Toyota Dealership? Understanding the financing options available through a Toyota dealership can greatly enhance your buying experience. Partnering with Toyota Financial Services (TFS), a reputable dealership provides tailored financing solutions that help you find competitive rates specific to your needs. A well-run finance center operates transparently, explaining all aspects of loan or lease agreements in clear terms, allowing you to make informed decisions that align with your budget and financial goals. What Can I Anticipate from a Dealership Finance Center? A professional finance center creates a relaxed atmosphere where you can explore various financing options. Digital pre-approval tools streamline the process, saving you valuable time when you visit the dealership. You'll receive straightforward explanations of terms, interest rates, and optional add-ons like GAP protection or service plans. The team will also help clarify the advantages and disadvantages of leasing versus financing based on your specific circumstances. They present multiple payment scenarios to ensure you find a solution that fits your financial situation. Is Leasing or Financing a Toyota the Better Option? Your choice between leasing and financing depends on your driving habits and long-term objectives. Leasing generally offers lower monthly payments and the opportunity to drive a new vehicle every few years, which may suit those who prefer the latest technology. On the other hand, financing allows you to build equity. Once you've paid off your loan, you own the vehicle outright, which is advantageous if you plan to keep it long-term and avoid future car payments. If you typically drive less than 15,000 miles per year, leasing could be a good fit, while financing might be better if you're looking to retain ownership and maximize value over time. How Can I Maximize My Trade-In Value and Choose the Right Path? Your vehicle is an important asset, and trading it in can significantly lessen the expense of your new Toyota. To ensure you get the most value, consider both the trade-in process and the timing of your purchase. How can I get the best value for my trade-in? To maximize your trade-in value, it's essential to prepare your vehicle and understand its worth in the current market. Here are some effective strategies: Clean Vehicle: A well-maintained and clean car is more attractive, leading to a higher appraisal value. Records Availability: Having service records ready can demonstrate your car's condition and maintenance history, which can positively influence the offer. VIN-Specific Appraisal: Utilize tools like Kelley Blue Book® for a tailored valuation based on your vehicle's VIN. Local Market Demand: Understanding what vehicles are in demand in Madison and nearby areas can inform you of the best timing for a trade-in. Reconditioning Transparency: Be upfront about any repairs or reconditioning done to the vehicle, as it can help in negotiating a better offer. Should I sell my car privately or trade it in? Deciding between a private sale and a trade-in involves weighing convenience against potential profit. On one hand, a private sale may yield a higher price, but it requires more effort-advertising, scheduling test drives, and managing paperwork. On the other hand, trading in at a dealership, like Smart Motors Toyota, provides a straightforward and secure process. You can directly apply the trade-in value to your new purchase, simplifying the financial transition. Here's a quick breakdown: Time: Trading in is quicker; selling privately can take weeks. Safety: A dealership trade-in is safer, with less risk compared to meeting potential buyers. Trade-In Value: While private sales might fetch more, the immediate trade-in value can streamline your purchase experience. When are smart times to shop in the area? Timing your purchase can enhance your savings and selection. Optimal times to shop often align with model-year changeovers, typically around the end of summer to fall, as dealerships clear out inventory. Additionally, year-end clearance sales and holiday events can offer attractive financing options. Keep an eye out for local promotions, especially around significant shopping periods in Madison, to get the best deals. Frequently Asked Questions (FAQs) How can I choose a trustworthy Toyota dealer in Madison? When selecting a trustworthy Toyota dealer, look for one with strong customer reviews and a solid reputation in the community. Check if the dealership has Toyota-certified technicians who are trained to service your vehicle properly. Additionally, a reliable dealer will provide transparent pricing and maintain an updated online inventory to ensure you can find the vehicle you're interested in. What are the differences between financing and leasing a Toyota? Financing a Toyota typically involves taking out a loan to purchase the vehicle, which means you build equity over time and ultimately own the car. Leasing, on the other hand, allows you to drive a new model for a set period with lower monthly payments but without ownership at the end. This option may suit drivers who prefer to drive new vehicles every few years. What is the difference between a new Toyota and a certified pre-owned (CPO) Toyota? A new Toyota comes with full manufacturer warranties and the latest features, while a certified pre-owned Toyota has been inspected, refurbished, and comes with a limited warranty. CPO vehicles are typically more budget-friendly and can offer a like-new experience at a lower price point. Both options provide reliable choices depending on your budget and preferences. What kind of service can I expect from Toyota-certified technicians? Toyota-certified technicians are trained specifically to service Toyota vehicles using genuine Toyota parts. They have the expertise to conduct routine maintenance, repairs, and advanced services, including Advanced Driver Assistance Systems (ADAS) calibration. This ensures that your vehicle performs optimally and safely on Madison's roads. What should I know about test drives and inventory accuracy at a Toyota dealership? When planning a test drive, it's helpful to schedule an appointment to ensure the specific model you're interested in is available. Many dealerships offer real-time inventory updates online, so you can check what's in stock before visiting. This can save you time and increase your chances of finding the right vehicle that meets your needs. What is the trade-in process like at Smart Motors Toyota? Smart Motors Toyota's team will guide you through the trade-in process, starting with a thorough appraisal of your vehicle to determine its value. They will take into account the condition, mileage, and market demand. Understanding the trade-in value can help you apply this amount toward your new purchase, simplifying your transition to a new Toyota. About Smart Motors Toyota At Smart Motors Toyota, we take immense pride in serving drivers across Madison, Verona, Waunakee, and the surrounding South-Central Wisconsin communities as one of the nation's oldest automotive dealerships. Founded in 1908 and serving as Wisconsin's very first Toyota dealer since 1966, our team brings over a century of proven expertise and deep-rooted industry authority to every guest interaction. Our unwavering commitment to guest satisfaction and operational excellence has earned us Toyota's elite President's Cabinet Award-a top 1% honor nationwide-along with the Toyota CustomerFirst Advisory Board Award and decades of consecutive "Best of Madison" honors. Beyond providing expert auto care, hybrid vehicle leadership, and sales, we are deeply invested in giving back locally through impactful partnerships with community organizations like GiGi's Playhouse Madison and Czar's Promise. Whether you are seeking authoritative maintenance advice or shopping for a new vehicle, our decades of recognized experience guarantee a transparent, customer-first experience tailored to your driving needs. Related Articles: Toyota Selection Guide for Madison, WI Selecting the Right Toyota Service Department in Madison, WI

Finding a pre-owned vehicle often feels like a balancing act between price and value. While many dealerships focus solely on the sticker price, Smart Motors Toyota delivers a complete ownership experience designed to give you lasting confidence on the road. When you shop with us, you receive far more than a competitive deal—you get unmatched peace of mind. The SmartCare Difference: Built-In Protection Every eligible pre-owned purchase includes our signature SmartCare Maintenance Plan, offering complimentary coverage for 2 years or 25,000 miles (whichever comes first). This program takes the hassle out of early vehicle maintenance by covering essential routine services: Oil and Filter Changes Keep your engine running efficiently without extra out-of-pocket costs. Tire Rotations Extend the life of your tires through scheduled maintenance. Multi-Point Vehicle Inspections Certified technicians continuously verify your car's safety systems. 24/7 Roadside Assistance Drive confidently knowing help is always available if you run into an unexpected hitch. Extra Perks Included With Every Vehicle Our Commitment to value goes beyond the engine bay. Every used car handed over to a new owner comes fully equipped with everyday conveniences that other dealerships charge extra for: Two functional sets of keys Original owner's manual Full set of fitted floor mats Complete professional vehicle detail Full tank of gas upon delivery To ensure your investment remains protected down the line, we also offer scalable used car warranty options tailored to your driving habits. Complete Transparency with YOUR PRICE Car shopping shouldn't involve hidden fees or rigid negotiating tactics. Through our straightforward buying philosophy, YOUR PRICE is the exact figure you see online and on the window sticker—it is the price you pay. Whether you prefer starting your purchase on our website or visiting our dealership in Madison, we maintain absolute pricing clarity across every touchpoint. Experience A Frictionless Buying Process By eliminating unexpected add-on costs at signing, we make transitioning into your next pre-owned truck, SUV, or sedan seamless. You can comfortably explore our current inventory of quality used cars in Madison knowing the listed price is completely final. Ready to Upgrade Your Commute? Ready to upgrade your commute with total confidence? Browse our full online inventory or contact Smart Motors Toyota today to experience our hassle-free process firsthand.

As the holiday season draws near, the picturesque town of New Glarus, Wisconsin, transforms into a winter wonderland, welcoming locals and visitors alike to immerse themselves in the joyous spirit of the holidays at the New Glarus Christkindli Market. From December 1st through 3rd, 2023, this charming town will play host to a spectacular outdoor Christmas market and family activities which promises to be an enchanting experience for all. Nestled in downtown New Glarus, the Christkindli Market invites you to explore an array of local merchants within wooden on-street chalets adorned with twinkling lights and festive decorations. Browse more than 30 vendors showcasing an assortment of locally made and sourced holiday gifts, decorations, and delectable foods. With a warm drink in hand, the market offers the perfect opportunity for you to find unique treasures for every person on your shopping list. From traditional, to a touch of Wisconsin charm, local vendors will dazzle you with their designs. Santa's Chalet presented by Smart Motors One of the highlights for families is the chance to meet Santa Claus in his cozy chalet, presented this year by Smart Motors. "Children can share their Christmas wishes and parents can capture timeless memories with the jolly old man himself," says Justin Jackson, General Sales Manager for Smart Motors. "It's such a fun time for kids, and we are thrilled to be able to do this," said Jackson. But the holiday magic doesn’t stop there—prepare for a unique encounter with Wisconsin's very own "reindeer." Yes, you read that right—they're none other than our beloved cows, all dressed up to bring joy and laughter to visitors of all ages. Wisconsin Reindeer Horse-drawn Wagon Rides For a touch of old-world charm, hop aboard a horse-drawn wagon ride and enjoy the scenic beauty of New Glarus. From traditional stone streets to the chalet style architecture of local shops and confectionaries, bask in the one of kind allure of Wisconsin's "little Switzerland". The rhythmic clip-clop of hooves against the streets will transport you to a bygone era, creating moments of pure enchantment. As you wander through the market, be serenaded by live outdoor music performances and entertainment scattered throughout the weekend. The air will be filled with melodies that add to the festive ambiance, creating an atmosphere brimming with joy and merriment. The best part? Admission to the Christkindli Market is free, allowing everyone to join in the holiday cheer without any barriers. Whether you're a local looking for a delightful weekend or a visitor seeking an authentic small-town holiday experience, you're warmly welcomed to be part of this magical celebration. New Glarus Brewing Unveils Unique Beer While the market offers plenty of family-friendly activities, adults can indulge in a unique and exclusive treat courtesy of the New Glarus Brewing Company. For a limited time during the Christkindli Market, the brewery will unveil Wassail, a specially crafted holiday stout tantalizingly infused with hints of chocolate, vanilla, and spice. The bierstacheln experience, where a hot metal rod is skillfully plunged into the beer, caramelizing it and creating a decadent foam—a delightful indulgence exclusively available for onsite consumption at the market. Don't miss this opportunity to savor this one-of-a-kind brew and elevate your holiday spirit with this special treat. Festival Hours The Christkindli Market will open on the streets of New Glarus on Friday, December 1st, starting at 3 PM and will continue its festivities until 7 PM. On Saturday, December 2nd, the market will be open from 10 AM to 6 PM, followed by the final day on Sunday, December 3rd, from 10 AM to 5 PM. Plan your visit accordingly to ensure you don't miss out on any of the enchanting experiences this market has to offer. This magical event is brought to life by the New Glarus Chamber of Commerce, a testament to the community's spirit and dedication to spreading joy during the holiday season. As the snow blankets the streets and the aromas of freshly baked treats and seasonal spices fill the air, the New Glarus Christkindli Market invites you to create cherished memories, bask in the warmth of the holidays, and embrace the true essence of the season. Join us in this celebration of tradition, warmth, and the magic of Christmas in the heart of Wisconsin.

Awareness is Key According to HealthLine.com, Americans over the age of six are aware of breast cancer. They are also aware October is Breast Cancer Awareness Month. For 40-plus years, individuals, non-profits, and many other businesses have in their own way made their support for those who have been in any way affected by breast cancer abundantly clear, mostly through pink ribbon displays and sponsoring fundraising events for the cause. Susan G. Komen ribbon But even though the number of people who are well aware of breast cancer is staggering, every October the promotions keep coming. Banks, grocery stores, department stores and other retail outlets, etc. are decked out in pink throughout the month. From the White House to the Empire State Building to the Willis/Sears Tower and even the Eiffel Tower are lit up with pink spotlights. But some unique promotions come from fairly unlikely places. Eiffel Tower For instance, in the southern U.S., pizza chain Mellow Mushroom is offering ribbon-shaped pretzel appetizers and their own special pink cocktail to not only raise awareness, but also to show support. A portion of the proceeds from these limited-time offerings go to breast cancer non-profits. In the Midwest, one of the most unlikely places to go all out to display their support for Breast Cancer Awareness Month is a car dealership. Local Tribute Smart Motors in Madison has observed Breast Cancer Awareness Month in a bold and eye-catching manner every year since 2010. Anyone looking at the city’s west side night sky has witnessed a brilliant display in the form of a powerful rose-tinted glow. That's because Smart Motors sponsors a vivid light show in flowing streams of pink in respectful observation of Breast Cancer Awareness Month. This eye-popping exhibit is Smart Motors’ way of connecting with the community in a symbolic, entertaining and meaningful fashion for an exceedingly important cause. Smart Motors Toyota | Madison WI. “We are fortunate enough to have a real opportunity to show our support and hopefully inspire others to support the cause,” says General Sales Manager, Justin Jackson. “We know members of our staff and so many of our customers, in some way, have been touched by breast cancer. We want to be part of the cure.” Jackson says the dealership uses the pink gel lights as a reminder for women to take the time to stay informed, be proactive and schedule their recommended screening tests. Early detection improves one's chances for survival. The lights also serve to offer encouragement and support to all affected by breast cancer. From survivors and family members, to researchers, doctors, nurses, and supports teams who fight this battle day in and day out. Smart Motors Used Cars | Madison WI. HealthLine.com says both of these business models are doing what they should be doing. According to their website, “When picking a charity, make sure its focus is on patient support, not awareness. Patient support comes in many forms: from makeup classes, gas cards, and wigs, to exercise classes, and even full payment of treatment. All of these things can help a person with breast cancer through a trying time, both emotionally and physically.” HealthLine.com also suggests both businesses and individuals should reach out to resources in your geographic area, as many local organizations provide direct support to those in need, but don’t have a national presence. A social worker or patient navigator at a hospital or clinic near you can help you identify local resources. Pink Light Process The pink lights display at Smart Motors is believed to be the largest of its kind for an auto dealership in the Midwest. The pink aura will light up the west side throughout the month of October. It takes three days for Smart Motors to install the pink gels in their 149 exterior lights; 85 pink lights at the Toyota showroom and service facility location (5901 Odana Road), and 64 additional lights shining pink at their new preowned facility (Smart Motors Used Cars) across the street at 5710 Odana Road. It's a first-place display! About Smart Motors Smart Motors was founded in 1908 by O.D. Smart and is one of the nation’s oldest automotive dealerships, is the mid-west’s largest hybrid dealer, Wisconsin’s largest Toyota Certified Used Vehicle dealer and one of Wisconsin’s largest volume Toyota dealers. Located at 5901 Odana Road, Smart Motors is Wisconsin’s only two-time President’s Cabinet Award recipient from Toyota Motor Sales for superior customer service & sales volume. More information about Smart Motors.

Grab your lederhosen and dirndls because it's that time of the year again! The New Glarus Oktoberfest is back, and it's ready to bring the spirit of Bavaria to the heart of Wisconsin. From September 21 through September 24, 2023, New Glarus will be alive with the sounds of laughter, clinking steins, and of course, the lively oompah music. This year's Oktoberfest promises to be a four-day extravaganza of fun, culture, and community. Let's dive into the excitement and learn more about the history of New Glarus, the Swiss-inspired gem of the Midwest! The Vibrant History of New Glarus, WI New Glarus, WI Before we dive into this year’s Oktoberfest line-up, let's take a step back in time and explore the rich history of the charming town of New Glarus. Founded in 1845 by a group of Swiss immigrants, New Glarus was established as a haven for those seeking a chance for a better life. The settlers brought with them the traditions, architecture, and customs of their homeland, shaping the town's unique Swiss character. New Glarus Swiss architecture Walking through the streets of New Glarus feels like stepping into a quaint European village. The iconic Swiss-style buildings, colorful flower boxes, and picturesque landscapes pay homage to the town's Swiss heritage. Oktoberfest: A Fusion of Cultures and Fun Now, fast forward to the present, and New Glarus continues to celebrate its heritage in the most joyous way possible – through Oktoberfest! While the town's origins may be Swiss, Oktoberfest pays tribute to the Bavarian culture, bringing together the best of both worlds. It's a true fusion of cultures that captures the essence of community, camaraderie, and celebration. Smart Motors - 2023 Sponsor This year's Oktoberfest, proudly supported by Smart Motors, promises to be bigger and better than ever. With four days of non-stop festivities, there's something for everyone to enjoy. From traditional dances to beer tasting, live music to delicious food, and chainsaw woodcarving to horse drawn wagon rides, you won't find a moment of dullness during this exciting event. There’s even a petting zoo! Full list of events. What to Expect at Oktoberfest 2023 Lively Music and Dancing: Get ready to stomp your feet and clap your hands to the infectious rhythms of oompah music! The live bands will have you on your feet, dancing the polka and singing along to classic tunes that will transport you straight to the heart of Munich. From old world rhythms and bluegrass swager, to local favorites from The Jimmys. Culinary Delights: No Oktoberfest is complete without mouthwatering German cuisine, and this year won't disappoint. Savor the flavors of bratwurst, sauerkraut, soft pretzels, and more. And of course, don't forget to raise your stein high with a hearty "Prost!" as you enjoy some of the finest brews from New Glarus Brewing Co., a major supporter of Oktoberfest 2023. Family Fun: Oktoberfest isn't just for adults – it's a family-friendly event! There will be dedicated kids' activities including wagon rides, petting zoo and crafting to ensure every member of the family has a fantastic time. Tap The Wooden Keg: Now an annual tradition, Friday night at 7pm is when New Glarus Brewing Co. will tap a wooden keg of their famous Staghorn Octoberfest brew. Bring your camera (and your thirst), because this yearly ritual is a sight you won’t want to miss. New Glarus Brewing Co. - Tapping Wooden Keg 5. Community Bonding: One of the most heartwarming aspects of Oktoberfest is the sense of community it fosters. Locals and visitors come together, forging new friendships and memories that will last a lifetime. It's a time to celebrate diversity, culture, and the simple joys of life. Smart Motors: Driving the Spirit of Celebration Just as New Glarus is steeped in history and tradition, Smart Motors has a rich legacy of its own. As a trusted automotive dealership since 1908, Smart Motors has been serving the community with top-notch vehicles and service for 115 years. Their commitment to excellence and community involvement makes them the perfect partner for an event that's all about celebrating the best things in life. As the Fall temperatures start to roll in, the excitement for the New Glarus Oktoberfest, is reaching a fever pitch. From the rich history of New Glarus to the lively traditions of Oktoberfest, this event is a must-attend for anyone looking to experience the magic of culture, community, and camaraderie. So, mark your calendars, dust off your steins, and get ready to raise your voices in a hearty "Prost!" to an unforgettable celebration!

Blues, Brews & Food Truck Festival In New Glarus Get ready for a day filled with toe-tapping blues music, refreshing craft brews, and mouthwatering culinary delights at the much-awaited Blues, Brews & Food Truck Festival in New Glarus, Wisconsin! This fantastic event, taking place on Saturday, June 24th, from 11 am to 8 pm, and promises to be a celebration of the finest flavors and rhythms that will leave you with unforgettable memories. Sponsored by Smart Motors Toyota, this festival is a can't-miss opportunity to immerse yourself in the vibrant culture of Wisconsin. A Melodic Journey Prepare to be serenaded by the soulful sounds of blues music as talented musicians take the stage to entertain festival-goers throughout the day. In fact, Friday night June 23rd at 8pm, as a "pre-party launch". local New Glarus resident Jimmy Voegeli and his band, The Jimmy's, will take to the stage at Tofflers Pub & Grill. Known for their "Chicago-style blues"; get ready for electrifying guitar riffs from Perry Weber, a three-piece horn section (aka The Horn Boys) and of course Jimmy tickling the keyboard & producing the undeniable sound from the Hammond organ. Truly a pre-party you don't want to miss. The official festival kick-off on Saturday will feature the Stephen Hull Experience who will bring you to your feet with rock to blues, and funk to jazz. That afternoon features Tom Holland & the Shuffle Kings, along with Ray Fuller & the Bluesrockers will keep the tunes rolling with their unique style and guitar rhythm. Rounding out the evening will be John Primer & the Real Deal Blues Band at 6pm on the main stage From electric guitar riffs to heartwarming harmonica melodies, these captivating performances will create an atmosphere that transcends time and brings people together in celebration of the blues. Festival Schedule. The Jimmy's Craft Brews Galore What pairs better with blues music than an ice-cold craft brew? At the Blues, Brews & Food Truck Festival, you'll have the opportunity to sample a wide variety of craft beers, handcrafted by local breweries. From hoppy IPAs to smooth stouts, there will be something to suit every beer lover's palate. Sip on your favorite brew, engage in conversations with passionate brewers, and discover new flavors that will tantalize your taste buds. Whether you're a beer connoisseur or simply enjoying a refreshing pint, this festival offers a truly delightful experience. Delicious Culinary Adventures - On Wheels In addition to the captivating music and flavorful brews, the festival is a haven for food enthusiasts. A congregation of food trucks and vendors will entice you with an array of culinary creations ranging from traditional favorites to innovative twists. Sample gourmet sliders, mouthwatering barbecue, delectable desserts, and much more. The festival is a celebration of local food culture, showcasing the creativity and culinary expertise of the region. Bring your appetite and indulge in a gastronomic adventure like no other! Smart Motors Toyota: A Sponsor with a Passion The Blues, Brews & Food Truck Festival is proud to have the support of Smart Motors Toyota as its sponsor. Known for their commitment to excellence, Smart Motors Toyota shares the festival's passion for community engagement and fostering a vibrant local culture. Through their generous support, they help make this event a reality and contribute to the enrichment of New Glarus and its surroundings. Mark your calendars for the Blues, Brews & Food Truck Festival on Saturday, June 24th, in New Glarus, Wisconsin. With a perfect blend of blues music, craft brews, and delectable food, this festival promises a day of pure enjoyment and camaraderie.

Summertime in southern Wisconsin is known for its lively festivals celebrating its rich Swiss heritage and indulgent culinary delights. On June 9th and 10th, the charming town of New Glarus, Wisconsin, will come alive with two incredible events: Polkafest and the Beer Bacon & Cheese Festival. Sponsored by Smart Motors Toyota, these festivals promise a weekend filled with infectious polka music, mouthwatering bacon and cheese creations, and an abundance of craft beer from New Glarus Brewing Company. Get ready to immerse yourself in the festive atmosphere, savor the flavors of Swissconsin, and make memories to last a lifetime. Brewhaus Polka Kings Polkafest A Celebration of Wisconsin's Musical Heritage: Polkafest, an annual celebration of Wisconsin's musical heritage, is a delightful event that will transport you back in time to the days of lively polka dancing and infectious music. This festival, held on the downtown streets of New Glarus, pays tribute to the late Roger Bright, local musician and bandleader who was well loved in the polka world, and offers a spirited ambiance that will not only have you tapping your feet and twirling with joy, but you can learn how to polka Saturday morning. Polka is for everyone! As you enter the festival grounds, the vibrant sounds of accordions, trumpets, and clarinets will greet you, creating an irresistible energy. Traditional polka dances will take place throughout the day, allowing attendees to learn the steps or simply enjoy the impressive performances of seasoned dancers. From the infectious beats of the "Chicken Dance" to the romantic melodies of the "Waltz," Polkafest offers something for everyone. Old-world charm - New Glarus Wisconsin While music takes center stage at Polkafest, the event also features a variety of mouthwatering food and drink options. Treat yourself to delicious bratwursts, sauerkraut, and other traditional dishes that perfectly complement the festive atmosphere. And of course, don't forget to quench your thirst with a refreshing beer, as Wisconsin is known for its craft brewing culture. Beer, Bacon & Cheese Festival A Gastronomic Adventure: If you're a fan of beer, bacon, and cheese, the Beer Bacon & Cheese Festival is a dream come true. Located in the heart of New Glarus, this festival celebrates Wisconsin's love affair with these delectable treats. Prepare your taste buds for a delightful gastronomic adventure like no other. At the festival, you'll find an impressive selection of craft beers from local breweries, allowing you to sample unique flavors and styles. Whether you prefer hoppy IPAs, rich stouts, or crisp lagers, there's a brew to satisfy every palate. Expert brewers will be on hand to guide you through the beer-tasting experience, sharing their knowledge and passion for their craft. Beer, Bacon & Cheese Festival New Glarus WI But that's not all—prepare for a bacon and cheese extravaganza. Local chefs and food vendors will showcase their creativity by offering a range of bacon-infused dishes and cheese-based delicacies. Indulge in bacon-wrapped delights, cheese-filled creations, and unique flavor combinations that will tantalize your taste buds. Smart Motors - Festival Sponsor As a sponsor of Polkafest and the Beer Bacon & Cheese Festival, Smart Motors Toyota is committed to supporting the vibrant culture and culinary heritage of Wisconsin. With their dedication to community involvement, Smart Motors Toyota encourages locals and visitors alike to embrace the spirit of these festivals and enjoy all that New Glarus has to offer. A Weekend to Explore New Glarus, WI Mark your calendars for June 9th and 10th, and make your way to New Glarus, Wisconsin, to experience the infectious energy of Polkafest and indulge in the irresistible flavors of the Beer Bacon & Cheese Festival. From lively polka music to mouthwatering bacon.

Considered ‘the official kick-off to summer’, Brat Fest Memorial Day weekend at the Alliant Energy Center in Madison Wisconsin features live music, events for all ages and free parking all weekend compliments of Smart Motors. Memorial Day Weekend Festivities It all starts on Friday, May 26th with the time honored Wisconsite tradition of “ Take Your Brat to Work Day”! In-person pick up from 6am to 9am at Willow Island, and you should pre-order pick up for 100 brats or more. However, if you’d prefer you can order Brat Delivery from 9am to 12pm for orders of 60 brats or more. Live Music Friday, Saturday & Sunday Slaughter - Saturday Night | 8pm Three different stages with live music starting each day at 11am, you are sure to find some great, local bands to jam to. Friday night headliner on the Baker Tilly main stage at 7pm will showcase Steve Adler of Guns N’ Roses, and at 8pm on the Everlight Solar Grand Stage catch Frankie Ballard. Saturday night’s line-up features local favorite Madison County at 7pm on the Main Stage, and at 8pm hit it hard with classic rock national touring band Slaughter! Check out the entire weekend music line up here. Madison Wisconsin Weekend Events In addition to live music, Brat Fest weekend will include activities for all ages in the Kids Zone, Sports Zone and Farm Zone. Check out the Budweiser Clydesdales, Mr. Ed’s Magical Midway Carnival or bring your pup and have some fun in the Doggie Day Care zone. Parking, Accessibility & Shuttle Busses The Alliant Energy Center has over 5,800 paved and lit parking spots available onsite. From traditional vehicle parking to motorcycle, bicycle and accessibility parking (appropriate plates or permits required) all parking for the weekend will be free of charge compliments of Smart Motors. New for 2023, Brat Fest has a Trolley Shuttle to pick up guests to transport guests to the Brat Fest Entrance and the trolley is ADA accessible for wheel chair users. For more information about Brat Fest, events taking place that weekend, live music schedules and more, please visit the official Brat Fest site.

Herd of white-tailed deer in field on winter morning. They see you, but do you see them? According to State Farm insurance, as a Wisconsinite with a license to drive, you have a 1 in 57 chance of hitting a deer this year. Madison’s current population is roughly 277,000. That means more than 475 drivers who reside in the capitol city are going to have a collision with a deer sometime this year, and chances are it will be sooner than later. Stay Alert From now until December it is mating season, which brings deer and other wild animals out in droves, oblivious to their own safety. It’s that time of year when 7,000 deer-vehicle accidents occur throughout the state. At any given moment, but mostly around dusk, a deer will come bolting out of nowhere and strike your vehicle with full force. It’s an unfortunate experience. And it’s one that is getting costlier. “When a deer smacks into your car, they collide with significant force,” says James Anderberg, manager at Ball Body Shop. He says the Highway Data Loss Institute (HLDI) estimated that the average cost of November animal-strike claims between 2006 and 2019 rang in at $3,685 per claim. “But costs keep going up, and the supply chain is weak right now. Hitting a deer in 2022 is going to be quite costly.” James Anderberg Ball Body Shop Costly Repairs Continue to Rise Anderberg says to fix the average collision has increased by 10 or 15 percent annually over the past few years mainly due to the increase in the price of obtaining parts. Labor, he says, has increased as well. The advanced features that are currently on vehicles to help keep drivers and passengers safe are another reason repair costs are on the rise. And while a driver’s comprehensive insurance coverage should absorb these costs, many drivers elect not to carry comprehensive and therefor have to pay out of pocket. Even a small deer can cause significant damage. “Ironically, we’ve had to replace plenty of sensors, cameras, and other high tech safety features,” he says. “The things that are making vehicles safer for drivers, passengers and even pedestrians are ending up costing car owners more when it comes to impact with large animals.” Collision Warning Systems Continue to be Refined Anderberg says auto manufacturers are refining their collision-warning systems to help alert drivers to deer. “For now, though, manufacturers are still working on a front crash prevention system that is calibrated to recognize deer or other animals. Of course this does nothing for when a deer wallops your vehicle from the side,” he says. Anderberg acknowledges the situation is unfortunate, but assures Ball Body Shop has the expertise required to fix any deer crash incident. Ball Body Shop | Certified Collision Center Prevention is the Key To make sure the accidents never occur in the first place, Anderberg recommends avoiding high density areas where deer congregate after dark. Rural and suburban roads with zig-zagging stretches, long straightaways, uphill corners, sharp curves, dense culverts and low lighting can all overlap to create dangerous choke-points where accidents may occur. However, if you cannot avoid these areas during your daily commute, simply slow down. Use your vehicle's high beams to help extend your visual light of sight. Anderberg's Tips for Motorists • Always use caution when driving - especially at dusk and into the evening hours. When light levels are low animals are more active. • Complacency equals negligence. Stay alert, focused and pay attention – be aware of the landscape and your environment. • Deer generally travel in small groups. If one crosses the road, odds are there are others nearby that might attempt crossing. Watch for and recognize deer crossing signs. • Sometimes it makes sense to hit the deer. This might sound callous, but if the choice comes down to hitting a deer or swerving over the center line, hitting the deer will cause less damage and reduces mortality rates. • Be a speed limit driver, higher speeds reduce reaction times - going the speed limit increases travel safety. • Keep your lights, brakes and tires well maintained for optimal performance. • Buckle-up, don't tailgate and remember to slow it down. • Prepare for the unexpected. About Ball Body Shop Ball Body Shop | Middleton Wisconsin Ball Body Shop, the official body shop of Smart Motors, opened its doors in 1950 and provides the Madison area with customized, cost-effective auto-body services to all domestic and imported vehicle makes. Ball Body Shop has been voted “Best Body Shop” by the readers of Madison Magazine over the years. Ball Body Shop is located at 2225 Eagle Drive, Middleton WI. Phone #: 608.831.5944.

Smart Toyota Pink for Breast Cancer Smart Motors Toyota in Madison has observed Breast Cancer Awareness Month in a bold and eye-catching manner every year since 2010. Anyone looking at the night sky near Odana Road has witnessed a brilliant display in the form of a powerful rose-tinted glow. That's because Smart sponsors a vivid pink light show in respectful observation of Breast Cancer Awareness Month. This eye-popping exhibit is their way of connecting with the community in a symbolic, entertaining and meaningful fashion for an exceedingly important cause. As most people know, the color pink – especially pink ribbons – has become synonymous with breast cancer. But are you aware of the history behind this iconic symbol? To set the stage, one has to go back to 1979 and the “Iran Hostage Crisis.” This is when the U.S. Embassy in Tehran was overtaken by supporters of the Iranian revolution. The Iranians – who were primarily college students – held 52 United States Diplomats hostage for 444 days. Inspired by a Ribbon Inspired by a 1973 number-one song, the wife of one of the hostages decided to literally “ Tie A Yellow Ribbon Round The Ole Oak Tree” to make people aware of the touch and go situation her husband and 51 others were in. Suddenly yellow ribbons were tied around every kind of tree as her campaign took off throughout America. The second such statement was during the AIDS crises. Activists opted for the color red, and looped the ribbon so it could be worn as a pin. The red ribbon pin was created to raise consciousness of the disease and also to represent those affected by it. The symbol went viral after it made its national television debut as presenters and nominees donned them at the 1990 Tony Awards. Susan G. Komen for the Cure® has used the color pink in their logo since the non-profit’s inception in 1982. But it wasn’t until 1991 that the breast cancer awareness and fundraising organization began distributing pink ribbons to all breast cancer survivors and participants of the Komen New York City Race for the Cure®. Then in 1992, Alexandra Penney, editor-in-chief of Self magazine, wanted to put the magazine’s second annual Breast Cancer Awareness Month issue over the top. She did this by creating a ribbon and enlisting the cosmetics giants to distribute them in New York City stores. And thus, the birth of the pink ribbon! Pink Lights Bring Awareness “With our pink light display, we are fortunate enough to have a real opportunity to increase awareness,” says Robert Jordan, Assistant General Manager at Smart Toyota. “We know that members of our staff and so many of our guests who use our services have been, in some way, touched by breast cancer. We want to be part of the cure.” Assistant General Manager, Robert Jordan According to Komen.com, In 2022, it’s estimated among women in the U.S. there will be: • 287,850 new cases of invasive breast cancer (This includes new cases of primary breast cancer, but not breast cancer recurrences.) • 51,400 new cases of ductal carcinoma in situ (DCIS), a non-invasive breast cancer • 43,250 breast cancer deaths Mid-West Largest Display The pink lights display at Smart Motors is believed to be the largest of its kind for an auto dealership in the Midwest. It generally takes three days to install the pink gels in their 149 exterior lights. They will have a total of 85 pink lights at the Toyota showroom and service facility location (5901 Odana Road), and there will be 64 additional lights shining pink at their new preowned facility across the street at 5710 Odana Road. It's a first-place display for one of Wisconsin's largest volume Toyota dealers, and the Midwest's largest hybrid dealership. The pink aura will light up the west side throughout the month of October. Smart Toyota's Pink Lights Smart Motors was founded in 1908 by O.D. Smart and is one of the nation’s oldest automotive dealerships, is the mid-west’s largest hybrid dealer and one of Wisconsin’s largest volume Toyota dealers. Located at 5901 Odana Road, Smart Motors is Wisconsin’s only two-time President’s Cabinet Award recipient from Toyota Motor Sales for superior customer service & sales volume. Dealership's history.

Dreaming of the great outdoors and pondering the perfect destination for your next summer road trip with friends or family is exciting. Is it a lake house, the beach, or perhaps visiting as many Wisconsin state parks as possible in a two-week period? Regardless of your ultimate destination, the heat of summer can be just as hard on a vehicle as the freezing temperatures of winter. And just like its seasonal counterpart, summer is not a time when one would like to experience any maintenance drama. The mere thought of any component of a vehicle overheating, a belt or hose drying out, cracking, or breaking, or the A/C suddenly going out is a bummer. One does not want to be baking in a sweltering hot car during the long days of summer. Vehicle Summer-ization for Summer Road Trips “Wisconsinites know how important it is to winterize their vehicles, but often they neglect to ‘summer-ize’ them, too,” says Luis Roman, Assistant Service Manager at Smart Motors in Madison. “While some things can easily be done by the owner, there are also some where a service professional comes in handy.” Luis Roman, Assistant Service Manager Roman says the maintenance in general has become increasingly important over the past few years. With both new and previously owned vehicles being in short supply – obtaining a new car, truck or SUV can take six months or more - staying on top of seasonal upkeep is paramount. “In the long run,” says Roman, “it’s going to be much more economical to make minor repairs than it is to try to jump into a different new or used vehicle.” Roman says $500 for something like a radiator flush or a brake repair is not going to hurt your wallet quite like the $500 per month you could face if you’re forced to purchase a new vehicle in the current economy. He says there are many steps one can take to be proactive with “summarizing” to avoid drastic situations. Proactive Car And SUV Maintenance First, he suggests, is to have a qualified service technician thoroughly inspect your vehicle’s HVAC (heating, ventilating and air conditioning) system at least once a year. Often you can request this service in conjunction with another service such as an oil change. Typical A/C Service includes; • A visual inspection of hoses, lines, seals and other components for leaks as well as inspecting the drive belt for cracks or damage. • A check of pressures to test operation, refrigerant charge and outlet temperatures. • If the system is found to be low on refrigerant, a leak test is performed to find the source of the leak. Keep in mind if your vehicle is leaking refrigerant, it is damaging the ozone layer. • A/C service should also include a check of the compressor’s drive belt and tension. These measures should be enough to get you comfortably through the heat, but Roman says his team is trained to offer additional measures that will help your car stave off the heat of the street. Additional procedures either the vehicle owner or service technician can perform are: Road Trip Checklist • Check the level and strength of the coolant. A low coolant level may allow your engine to overheat. Make sure the coolant reservoir is filled to the proper level. Wait until the engine has cooled to check the level inside the radiator. If low, add a 50/50 mixture of the specified coolant and water. • Make sure the cooling fan works. The electric cooling fan should come on when the air conditioner is turned on to MAX. No fan may mean a defective fan motor, relay or electrical problem. • Battery evaluation. Batteries are lasting longer than they used to but the key with a battery evaluation is in the testing which gives both the available cold cranking amps vs. what the battery is rated for and the second is a battery health check which indicates potential battery life and can often predict a battery failure before there are symptoms. Hot weather is actually harder on batteries than cold weather because it increases the rate of evaporation of the liquid electrolyte inside the battery. • Change the oil. Replacing old dirty oil with fresh oil can increase the lubrication protection for your engine. • Check or replace the windshield wipers. Natural rubber wiper blades have a limited life of a year or less. Sun exposure, extreme heat and cold all age the rubber and cause it to become hard and brittle. • Check tires. Check the tire for wear, uneven wear, age cracks or damage. Check the inflation pressure in all the tires, including the spare. Underinflated tires make the tires run hot and increases the risk of a blowout. Being Prepared is the Key Lastly, Roman says there are a few steps vehicle owners can do themselves to stay cool: Exterior Paint Protective (wax) helps prevent fading • Wax the body. Your vehicle’s body should be waxed or sprayed with some type of protectant to help shield the paint from the ultraviolet rays from the sun, and summer smog in urban areas. • Keep your cool. Buy a sun shade for the windshield to reflect light so the interior doesn't get so hot if the vehicle is parked in direct sunlight. Also, close the sunroof sunshade, and leave the windows cracked so hot air can escape. This can lighten the cooling load on the air conditioner when the vehicle is first started, and prevent you from getting a hot seat or burning yourself on hot interior surfaces. • Protect yourself. Wear a hat and sun screen, and carry a bottle of water in the car in case you get stuck for a long period of time in traffic or have a break-down on a hot day. Roman says these precautions should be enough to keep you and your vehicle cool. Of course bad things happen at the absolute worst time, but taking some simple preventative measures should drastically lower the risk of them happening to you. About Smart Motors Toyota In Madison, WI Smart Motors was founded in 1908 by O.D. Smart and is one of the nation’s oldest automotive dealerships, is the mid-west’s largest hybrid dealer and one of Wisconsin’s largest volume Toyota dealers. Located at 5901 Odana Road, Smart Motors is Wisconsin’s only two-time President’s Cabinet Award recipient from Toyota Motor Sales for superior customer service & sales volume. For more information, check out their history. visit https://www.smarttoyota.com/our-history.html