2024 Prius Hybrid
2024 Toyota Prius in Madison, WI
MSRP
$27,950
MPG
57 City
56 Highway
2024 Prius Electrified
Smart Toyota in Madison presents the 2024 Toyota Prius, a hybrid marvel engineered to amaze. This latest iteration captures the essence of innovation and style, offering a sporty aesthetic and an exhilarating driving experience while maintaining its iconic fuel efficiency and eco-friendliness. Its sleek silhouette and expansive rear, enhanced by optional 19-inch wheels, infuse the legendary Prius with a coupe-like allure. The interior is equally impressive, boasting a contemporary design, advanced driver and multimedia displays, and ambient lighting for an immersive driving experience.
The 2024 Prius at Smart Toyota redefines the hybrid vehicle, delivering a progressive, sporty model that truly excites the senses.
2024 Prius Award
Since its unveiling and launch, the all-new Toyota Prius has garnered widespread acclaim, continuing the legacy of the vehicle that sparked the hybrid revolution nearly a quarter-century ago by clinching the prestigious 2024 North American Car of the Year award. This honor was announced at the M1 Concourse in Pontiac, Michigan, on January 4, 2024, during a press conference organized by the Detroit Auto Dealers Association and the Automotive Press Association.
The North American Car, Truck, and Utility Vehicle of the Year awards, determined by votes from an independent jury of automotive journalists from the United States and Canada, underscore the industry-wide recognition and success of the Prius.
Prius on YouTube
Pricing
Model | MSRP |
---|---|
LE - 1223 | $27,650 |
XLE - 1225 | $31,095 |
Limited - 1227 | $34,665 |
LE AWD - 1263 | $29,050 |
XLE AWD - 1265 | $32,495 |
Limited AWD - 1268 | $36,065 |
Destination Fee | $1,095 |
Dealer Fee | $299 |
There are no vehicles that match your search criteria currently available online; however, there may be one available in-store. Please fill out the contact form below to express your interest and an experienced sales manager will get back to you.
Pricing of vehicles on this website does not include options that may have been installed at the Dealership. Pricing may include current factory incentives, and/or bonus cash provided by TMS or TFS.
**Discounts are provided by Smart Motors. Our Monthly payment calculator is an estimate and does not include tax, title, registration or dealer service fee ($299). Please contact our Dealership for latest pricing and monthly payment. Published price subject to change without notice to correct errors or omissions or in the event of inventory fluctuations. Price good for 2 days only, please contact us by email or phone for details.
While every effort has been made to ensure display of accurate data, the vehicle listings within our website may not reflect all accurate vehicle items. Accessories and color may vary. All Inventory listed is subject to prior sale. We strongly suggest calling our Dealership to confirm availability. The vehicle photo displayed may be an example only. Vehicle Photos may not match exact vehicle. Please confirm vehicle price with our professional Sales Team.
*Any MPG listed is based on model year EPA mileage ratings. Use for comparison purposes only. Your actual mileage will vary, depending on how you drive and maintain your vehicle, driving conditions, battery pack age/condition (hybrid only) and other factors.